DEMOGRAPHICS


  • Market Rank
  • % of US Households
  • Cable Penetration
  • ADS Penetration
  • TV Households
  • Total Population
  • Men
  • Women
  • Working Women
  • Age 17 and Under
  • Age 18-34
  • Age 35-54
  • Age 55+
  • Median Age
  • Median HH Income
  • Black %
  • Hispanic
  • Home Ownership
  • College Educated

    • #14
    1.572%
    %
    %
    1.81 Million
    4.2 Million
    18+ 48.0%
    18+ 52.0%
    21.9%
    19.6%
    20.6%
    27.1%
    32.7%
    41.7
    $45,319
    9.4%
    % 10.8%
    73.8%
    49.8%



    SPORTS


  • NFL Football

  • College Football
  • Hockey
  • Baseball

  • Arena Football
  • PGA Golf

    • Tampa Bay Buccaneers, 2009 Super Bowl
    Univ. of South Florida, Outback Bowl
    Tampa Bay Lightning
    Devil Rays, New York Yankees (Spring Training)
    Tampa Bay Storm
    Transitions Championship, Outback Pro-Am




    CONSUMER SPENDING


  • Total 2008 Consumer Expenditures
  • Total Retail Sales
  • Food & Beverage
  • Automotive and Transportation
  • Sports and Entertainment
  • Healthcare
  • Clothing and Accessories
  • Furniture and Appliances

    • $85.5 Billion

    $52.8 Billion
    $21.7 Billion
    $15.0 Billion
    $8.9 Billion
    $8.7 Billion
    $7.0 Billion
    $4.8 Billion



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